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ELFBAR, EBDESIGN & EBCREATE: Why Does One Vape Brand Have Three Names?

13th Oct 2026

ELFBAR, EBDESIGN & EBCREATE: Why Does One Vape Brand Have Three Names?

ELFBAR, EBDESIGN & EBCREATE: Why Does One Vape Brand Have Three Names?

Sam JR on 13th Oct 2026

WARNING: This product contains nicotine. Nicotine is an addictive chemical. For adults 21+ only.

Written by 123Vape Editorial Team | Published October 13, 2026 | Approximately 7-minute read

Ever seen an ELFBAR product that says EBDESIGN on the package? Or spotted EBCREATE and wondered whether it's another company altogether?

You're not imagining the resemblance.

ELFBAR, EBDESIGN, and EBCREATE are connected names with an interesting history in the disposable-vape industry. What began as a recognizable international brand developed different names for the U.S. market, leading to product packaging and retail listings that didn't always look alike.

The story became even more interesting in 2026, when a long-running trademark disagreement was resolved.

So why did one familiar brand end up with three names? And what do those names mean today?

Quick Answer: ELFBAR is the original international brand name associated with manufacturer iMiracle. EBDESIGN and EBCREATE became names associated with related products in the United States during the brand's naming changes. A January 2026 settlement addressed the trademark dispute involving ELFBAR. The three names reflect different chapters in the brand's history rather than three completely unrelated manufacturers.

Remember When Everything Was Simply Called ELFBAR?

For many adults familiar with earlier disposable-vape products, ELFBAR is the name they remember.

The brand became known through compact disposable devices, recognizable colors, and model families such as the BC series.

As the vaping market expanded, ELFBAR developed an international identity, with products appearing in multiple countries.

That international presence matters because a brand name doesn't always appear the same way in every market.

Different countries can have different trademark arrangements, product catalogs, and distribution systems.

For a time, that became particularly important in the United States.

The familiar ELFBAR name continued to exist internationally, while American product packaging began appearing under different names.

The First Name Change: From ELFBAR to EBDESIGN

The U.S. branding story changed in 2023.

A trademark dispute involving the ELFBAR name affected how the company presented its products in the American market.

The manufacturer adopted EBDESIGN as an alternative branding identity.

This was a name change associated with the existing brand, not the sudden creation of an entirely unrelated manufacturer.

That helps explain why adults who recognized earlier ELFBAR models later encountered familiar product families bearing EBDESIGN branding.

The change appeared in packaging, online listings, and discussions about the brand.

It also created an unusual situation: one recognizable product identity could be discussed under more than one name.

The EBDESIGN collection at 123Vape illustrates how the alternative branding remains identifiable as its own retail category.

Then Came Another Name: EBCREATE

If two names weren't confusing enough, a third entered the picture.

EBCREATE became another name associated with products connected to the manufacturer's American branding history.

The result was a collection of names that looked related but weren't necessarily explained clearly in every product listing.

ELFBAR was the internationally recognizable name.

EBDESIGN became part of the earlier U.S. rebranding.

EBCREATE represented another identity associated with the company's U.S. product collections.

Those distinctions are useful because an article published several years ago might use ELFBAR, while a retail listing from another period might display EBDESIGN or EBCREATE.

The names therefore provide context about how the products were presented in different markets and periods.

123Vape maintains a separate EBCREATE collection, providing another example of how the names appear within an online retail catalog.

Are ELFBAR, EBDESIGN, and EBCREATE the Same Company?

This is the question most readers want answered.

The three names are connected through ELFBAR's broader branding and product history.

The manufacturer behind ELFBAR is associated with iMiracle, which developed and marketed the brand internationally.

EBDESIGN and EBCREATE have been associated with related branding in the American market.

However, that relationship does not mean every product listed under the three names is identical.

Different model generations may have different specifications, designs, packaging, and product histories.

It's more accurate to describe them as related brand identities than to assume that every similarly named device is exactly the same item in a different box.

The original ELFBAR collection remains a separate category on 123Vape, illustrating how all three names can coexist in a retail directory.

A Simple Timeline of the Three Names

Here's the story without complicated legal language.

Period What happened
Before 2023 ELFBAR became a recognizable international brand name.
2023 EBDESIGN appeared as the company adjusted its U.S. branding during a trademark dispute.
Later branding period EBCREATE appeared among related product identities in the American market.
January 2026 The parties reached a settlement resolving the trademark dispute and addressing ownership of the relevant marks.
March 2026 ELFBAR publicly announced the resolution of the dispute and reaffirmed its trademark rights.

This timeline explains the broader naming changes, not the release date of every individual product.

What Changed for ELFBAR in 2026?

The most important recent development came in January 2026.

VPR Brands and companies associated with ELFBAR reached a settlement concerning the disputed trademarks.

Under the agreement, relevant trademark rights were transferred to iMiracle.

ELFBAR subsequently announced the resolution publicly in March 2026.

That makes the current story different from older articles describing the U.S. naming dispute as unresolved.

The company has addressed the disagreement that helped create the alternative branding.

For readers interested in the original announcement, the March 2026 trademark settlement statement provides additional background.

The settlement does not mean every previously packaged product immediately received different branding.

Updates to manufacturer communications, packaging, and retail catalogs may occur at different times.

Why Old and New Brand Names Can Appear Together

Imagine a familiar electronics company updating its logo or changing its product names.

Older reviews may still show the previous branding. Retailers may retain historical product pages, while the manufacturer uses an updated identity.

That's a normal part of how consumer brands evolve.

With ELFBAR, the situation involved more than a new logo. Different names appeared in the U.S. market.

As a result, articles and retail catalogs may still reference ELFBAR, EBDESIGN, and EBCREATE.

Those references don't necessarily contradict each other.

They may describe different stages of the same broader branding history.

For this reason, publication dates and complete product names are helpful when reading older reviews.

How Model Names Help Tell the Story

Brand names are only one part of product identification.

A model name provides another piece of information.

For example, a recognizable device-family designation may appear in articles and listings associated with different periods of branding.

That continuity helps explain why older and newer references can seem familiar.

But similar model names should not be treated as proof that two individual products have identical specifications.

A shared name doesn't establish that the hardware, formulation, or packaging remained unchanged.

The most accurate approach is to identify the complete product name and consider when the information was published.

What About Lost Mary?

You may have noticed another recognizable name appearing alongside ELFBAR in industry discussions: Lost Mary.

Lost Mary and ELFBAR have documented connections through their manufacturing and corporate background, but they are distinct consumer-facing brand identities.

That is different from the ELFBAR, EBDESIGN, and EBCREATE naming history.

Lost Mary was not simply another name adopted to replace ELFBAR in the United States.

It developed a separate brand identity and its own device collections.

123Vape's Lost Mary collection illustrates that distinction within the store's wider brand directory.

This is an important difference: related businesses may maintain separate consumer brands, while one brand may also use different names in a particular market.

Those are two different kinds of brand relationships.

Why This Story Is Different From a Product Comparison

When people search for familiar vape brands, they often encounter articles comparing flavors, model capacities, displays, or device features.

Those subjects answer questions about the products themselves.

The ELFBAR naming story answers a different question.

It explains why a recognizable identity appeared under several names and how that situation developed.

123Vape's existing ELFBAR flavor guide discusses the brand from a product-variety perspective.

Its Hyde, ELFBAR, and Air Bar comparison explores differences among manufacturers.

Understanding the naming history adds context to those articles without repeating their product-focused information.

Why Brand Names Sometimes Change

ELFBAR isn't the first consumer brand to face a naming challenge.

Trademark arrangements are one reason companies sometimes use different names in different markets.

Businesses may also update branding because of new corporate strategies, product reorganizations, or decisions to refresh their visual identity.

However, the reason behind any particular change should be documented rather than guessed.

In the ELFBAR case, the trademark dispute provides a clear historical explanation.

That's what makes the story interesting.

Instead of assuming that each name represents an independent manufacturer, we can trace the changes and understand how they relate.

What ELFBAR, EBDESIGN, and EBCREATE Tell Us About Branding

The story illustrates something larger about international consumer brands.

A company can become recognizable under one name, develop a different identity in a particular country, and later revisit its earlier branding.

That creates a history extending beyond device specifications.

The names appearing on retail categories, older articles, and packaging can reflect different stages of that history.

For adults researching the subject, recognizing the relationship between ELFBAR, EBDESIGN, and EBCREATE provides useful context.

And for an online vape shop, organizing related brand collections clearly helps make product information easier to understand.

Frequently Asked Questions

Why did ELFBAR change its name to EBDESIGN?

The change was associated with a U.S. trademark dispute involving the ELFBAR name. EBDESIGN became an alternative identity used in that market.

What is EBCREATE?

EBCREATE is another brand name associated with products connected to ELFBAR's U.S. branding history.

Are EBDESIGN and EBCREATE unrelated to ELFBAR?

No. They are connected through the broader branding history rather than being presented as three wholly unrelated manufacturers.

Does every EBDESIGN product have an identical ELFBAR equivalent?

Not necessarily. Related branding does not establish identical specifications or direct equivalents for every product.

Did ELFBAR regain rights to its name in 2026?

A January 2026 settlement transferred relevant trademark rights to iMiracle, and ELFBAR publicly announced the resolution in March 2026.

Is Lost Mary another name for ELFBAR?

No. Lost Mary is a distinct consumer-facing brand, although the brands have documented connections through their corporate background.

Why do older websites still use all three names?

Articles, product catalogs, and packaging references from different periods can remain online after branding changes.

Three Names, One Interesting Brand Story

ELFBAR, EBDESIGN, and EBCREATE illustrate how the identity of a recognizable brand can change across markets and over time.

ELFBAR became the internationally familiar name. EBDESIGN and EBCREATE became part of its American branding history, and the 2026 trademark settlement marked another chapter.

The most interesting lesson is that product names don't always tell the whole story.

Sometimes the history behind the name is just as interesting as the product itself.


123Vape Editorial Team

Published by 123Vape, sharing accessible information about vape brands, product histories, and industry developments for adults aged 21 and older.